Heavyweight champ to take 50% of his UFC 270 purse in Bitcoin
UFC heavyweight title holder Francis Ngannou has introduced he’ll take half of his UFC 270 prize purse in Bitcoin (BTC) by way of Money App.
The French-Cameroonian MMA fighter will tackle the undefeated Ciryl Gane on Jan. 23 and is ready to earn a assured $750,000. In a tweet revealed on Jan. 18, Ngannou famous that:
“After doing a number of analysis on Bitcoin, I actually imagine it’s the way forward for cash, man. Bitcoin is effective, safe, and nobody can mess with it.”
The occasion will happen contained in the 18,000+ capability Honda Heart in Anaheim, California. In what’s the first protection of Ngannou’s title reign, the struggle is an intriguing heavyweight conflict through which each fighters will enter the world recent off their greatest efficiency so far and the winner might very effectively be the brand new face of heavyweight for years to come back.
Tickets are nonetheless up for grabs and the struggle shall be broadcast on ESPN + PPV within the US. Money App is spending massive on the struggle, with one other $300,000 giveaway for followers who publish in regards to the marketing campaign on Twitter.
I imagine bitcoin can empower individuals all over the place. So I’m excited to accomplice w/ @CashApp to take half my #UFC270 purse in bitcoin. I need to make bitcoin extra accessible to my followers, so I’m giving out $300K in bitcoin! Observe @CashApp + drop your $cashtag w/ #PaidInBitcoin pic.twitter.com/8JEvJ1UYu1
— Francis Ngannou (@francis_ngannou) January 18, 2022
The Money App advertising and marketing marketing campaign has witnessed eminent personalities give away Bitcoin to their social media followers. Earlier in December, Hollywood actress Gwyneth Paltrow introduced that she was gifting away $500,000 in BTC to her Twitter and Instagram followers by way of a Money App partnership.
Ngannou can be not the primary skilled MMA fighter to obtain earnings in Bitcoin. In a Dec. 17 interview, Kevin Lee stated the Russia-based Eagle Combating Championship pays him in BTC.
Associated: Crypto.com companions with Los Angeles’ Angel Metropolis Soccer Membership
Billions of individuals watch sports activities and crypto manufacturers are leveraging the facility of sports activities partnerships to focus on mainstream customers.
In one of many largest crypto sports activities partnerships in Australia, the Aussie Guidelines girls’s division known as the AFLW has simply secured a $25 million take care of Crypto.com. Crypto.com additionally secured a $700 million deal in mid-November to rebrand the Staples Enviornment, Los Angeles to the Crypto.com Enviornment for 20 years.
The crypto firm additionally signed hefty sponsorship offers with Components 1 and UFC as effectively, in June and July respectively.
Money App has shaped partnerships with a number of NFL gamers, together with Los Angeles Rams huge receiver Odell Beckham Jr. and Inexperienced Bay Packers quarterback Aaron Rodgers. The partnership will enable them to obtain their wage in BTC.
Tampa Bay Buccaneers quarterback Tom Brady took an fairness stake in FTX Buying and selling and can obtain crypto as a part of the endorsement deal. He’s appearing as an envoy for the crypto change. FTX additionally has offers with Miami Warmth and Main League Baseball.